Sunday, February 26, 2012

Other People’s Resolutions

I didn’t make any radical New Year’s resolutions this year.  I’m just going to keep working on the ones I had started last year, which can be summed up in 5 words, literally- “Sleep, Write, Socialize, Exercise, Organize”.   I’ve made some headway on them.  For instance, I just donated my old car to a veteran’s charity and the existence of this post shows that I’ve done some writing.  Also, poker counts as a social activity because I do it with live people and we discuss other things as well, like Scrabble words, sports, TV commercials, and current events.  I’ve been doing a lot of poker “socializing” lately which is why the resolution I’m failing at the most is sleep.  As for other people, right about now is when they start to reconsider their resolutions and make some modifications to them (and by modifications, I mean they dump them altogether.)  Since they have given up on the goals they set for themselves, I thought I would step in and give them new goals.  I’m going make resolutions on their behalf because these people, or groups, don’t seem to be able to come up with any plans of action on their own.  This is what they need to focus on for the coming year.

10) For all webpage developers: No more massive click-thrus on your websites!  If I go to your site because it has something cool on it, I want to see that cool thing right away.  I don’t want to get carpal tunnel syndrome by having to click through page after page where I see just one picture and two sentences per webpage before having to click on the next page and wait for it to load.  For instance, this site ( http://liveiseedeadpeoples.tumblr.com/  ) has an interesting idea- pictures of classic album covers with the deceased artists removed from the covers.  It is an unusual artistic statement that makes you reconsider the album in a whole new perspective.  When I go there though, there is no description as to what the page is about nor do I have any idea about how many pages there might be or even if there are any more examples of the concept.  Then I suddenly come to an end and think “That was neat, but kind of irritating to get through.  And where was the Traveling Wilbury’s revamped album cover?”
Then I go to another site, like this one ( http://www.spin.com/articles/spins-50-best-albums-2011 ) which has Spin Magazine’s listing of their 50 best albums of 2011. Since I’m a music junkie and they are a professional music magazine, I want to see what they thought was the year’s best stuff.  So I click on the link and it takes me to several pictures of covers from albums like Britney Spears and The Foo Fighters along with some text talking about what made that particular album great. So I scan through that page and then click to go to the next page.  It takes 20 or 30 seconds to load up and then I have 5 more albums displayed.  This means if I want to see all 50, I’ll have to click on ten different pages and wait 30 seconds per page just for it to load before I can start reading.  After the third page, I figured my time was better spent on doing something else so I abandoned the website.
 
So that’s why this resolution is needed.  Just show me the whole list at once!  If I wanted to click a lot of things repeatedly, I’d be playing a video game.  Put everything on the same page.  That’s actually part of what makes it a list. If you spread it out over lots of pages, it becomes a book.  If I can actually read a physical book or magazine quicker than the electronic version, what is my benefit for investing the time in the electronic version?  Plus, if it is displayed all on one page, I can start reading the top part while the remainder of the page loads.

9) To all marketing departments and/or entertainment media outlets:  Stop hyping mediocre stuff!  Just because a book or a movie doesn’t suck doesn’t mean it is fantastic.  It just means it doesn’t suck.  Something that is well-made and entertaining is not a masterpiece so stop pretending it is and stop trying to convince me that I must buy, watch, hear or consume this product.  For example, the movie “Drive” had Ryan Gosling playing a professional stunt driver who moonlights as a wheel man for criminals in need of a driver.  In his down time, he tinkers with weapons and falls in love with the neighbor in the next apartment.  Of course, things go wrong and his life gets upended.  It’s a decent movie, characterized by good performances and solid directing but it is still just a high-end, artsy rehash of “The Transporter”.  I cannot fathom how critics are pushing it as “Oscar-worthy” or as one of the best pictures of the year.  It is a yeomen accomplishment.

Yes, Albert Brooks has a nice lively turn as a villain, but Ryan Gosling is in his usual half-asleep mode and Carey Mulligan remains as talented and unsexy as ever.  The violent scenes are well executed but predictable along with the rest of the script. So I watched and liked the movie but it is nowhere near my top 20 for the year.  Critics- please stop falling all over yourself just because you came across something that didn’t suck for once.  That is supposed to be the norm.  There are enough good things out there to push on people so don’t test their patience with stuff like Drive, Jesse J, Skrillex, the Hollywood remake of Girl With The Dragon Tattoo, any book in the Twilight series and so on and on.

8) Banks- Don’t charge me for the privilege of accessing my own money.  I have money.  Not loads of it, but enough that I can’t keep it all in my wallet, not even if it was all in hundreds (unless by wallet I meant purse.)  I have to put some of it in the bank.    I have been conditioned by society and my parents and force of habit to stash it there.  When you get money, you are taught to put it in the bank, to save it and invest it.  Supposedly I will earn interest on my money by doing so and it is safer in a bank than it is in a can in the freezer.  Maybe I could put it in a book in my house since no one reads books these days and crooks probably wouldn’t bother to look through them, but I feel better with it behind big, heavy vault doors.  Yeah, I know nowadays it isn’t actually in the safe but being in the financial “cloud” is just as good- someone else is responsible for it and crooks can’t touch it.  Unless those crooks also own the bank, which could never happen, right?

The problem though is that I now have to pay the bank to be able to use my own money.  Let’s say I’m going out to dinner with friends and I want some cash.  If I go to the ATM, I have to pay a service fee to get my own money from the bank.  You might say there is only a fee if I don’t use my own bank’s ATM but why should that matter?  My money is in the cloud.  It’s not like the money is being shipped back and forth between the banks.  Why should it cost money to access it at a different bank?  The cost for them to maintain their ATM is the same as my bank’s ATM costs and it isn’t really determined by the incremental cost.  The people who use my bank should offset the times when I use their bank and have a net zero usage effect.  Plus, even if I only use my bank branches exclusively, it still costs me because the bank charges a $1 a month fee for a check/ATM card. 

In the olden days (the 1980’s and earlier, i.e. pre-Madonna), when my money was sitting in a bank, the bank gave me interest for it.  They would loan it out to people so those people could buy a car or a house or start a business.  My money was backed by tangible assets so the bank had low risk and they were happy to share their success with me.  I got a decent interest rate, something with a number in front of the decimal point instead of behind it.  As banks were deregulated, they started moving into other financial areas, ones that came with a bit more risk because what they were investing my money in was an intangible product.  Because of that extra risk and the danger of losing my money, the banks could no longer afford to give me much interest because that would cut into their profits.  Instead, I had to give them my money and only expect to get back basically that same amount.  I guess that is still okay, because isn’t there that saying “Higher risk means lower return”? 

Besides, it’s not like the banking and financial industries are posting record profits so why would I expect to get anything back for letting them use my money to generate income for themselves?  Goldman Sachs is struggling to make enough money to cover their annual bonuses.  (Yes, I’m being facetious because I think the banking industry is almost as big of a scam as the catering industry.)  On top of that, if I don’t have enough money in the bank, I might have to pay an under-the-minimum- balance fee.  Who determines how much money is too little?  I didn’t realize it wasn’t worth the bank’s time and energy to have people give them money.  I would be thrilled if people walked up to me and said “Here’s some money.  Can you hang on to this for me for a couple years, interest free?”

7) Stop giving away the secrets, surprises and twist endings of things.  I used to think that everyone loved a surprise.  Isn’t that why you jump out of hiding and yell “Surprise” when the birthday boy walks in to a surprise party?  I thought the whole reason for wrapping Christmas presents before putting them under the tree was so people didn’t know what they were getting for their gifts.  They would get a (hopefully) pleasant surprise when they gently unwrapped and/or tore off the paper to see what was underneath.  The reason I’m saying these things in the past tense is because all the evidence seem to point to the contrary, like I need to change this mindset.  These days, when I’m at the theatre seeing a movie and a preview comes on for an upcoming movie, after those two preview minutes I know the whole plot of the upcoming movie.  If it is a mystery, thriller or drama I know all twist endings and surprising revelations.  If it is a comedy, I have heard all the really good jokes.  If it is an action movie, I’ve seen all the fight scenes and explosions from multiple angles, plus I’ve heard the “hoping to become a pop-culture catchphrase” at least twice.

I want to be entertained and part of that requires that I don’t know exactly what will happen.  I almost never flip to the end of a book to see what happens.  The only time I do so is when I’m worried my favorite character is about to die.  Would you pay $100 to go to a football game if you knew the final score ahead of time, and you had already seen all the highlights and big plays on ESPN?   Would you even watch it on TV for free?  Probably not.  The whole fun of sporting events is that anything can happen.  The Giants can improbably, impossibly, win the Super Bowl against the Patriots on an unbelievable drive in the final seconds of the game.  Then they can do it once again three years later against the still-favored Patriots.   D.C. United can win the first MLS championship game on a wild overtime goal.   Michael Jordan can push off from Bryon Russell of the Utah Jazz to hit a three-pointer that wins the Bulls another championship.  You want to see these things happen.  You don’t want to know the outcome ahead of time. 

So why do television shows end an episode with a cliffhanger, like someone getting shot or some other dramatic turn of events, and then thirty seconds later show scenes from next week’s episode that makes it clear that everything worked out fine?  You’ve just deflated my dramatic tension.  Instead of being on pins and needles until next week to see if Rick Castle got back together with his ex-wife or if Kate Beckett really is dead, I immediately see a scene of them laughing over a joke while investigating next week’s murder.  The suspense and gravitas is gone.  Back in the old days, although I always knew Jack Bauer wouldn’t be killed, at least not until the final season, I didn’t know how he would escape his captors or what unhinged torture scheme or daring plan he had in mind.  I was surprised! 

This next paragraph gives away a vital plot point so skip this if you don’t want to see a spoiler for The Hunger Games books.  I was enthralled with the book, a supposedly young adult mélange of the television show “Survivor” and the short story “The Most Dangerous Game”, where kids are forced to fight and kill each other to become the sole survivor of that year’s game.  (Have you noticed how the most entertaining books these days are Y.A. books?)  About halfway through the book, I knew I would want to read the next one in the trilogy.  I was pretty sure that the heroine, Katniss, would win because she appears in all three books but I couldn’t figure out how she could kill Peeta, the boy from her town who helped her family survive after Katniss’ father died.  As I’m reserving the second book from the library, I see a blurb about it that starts with this sentence “After winning the Hunger Games, Katniss and Peeta…”.  What the hell?  They both win?  You just ruined a heck of a lot of the story’s dramatic arc!  Now I know a lot of her angst in the last half of the book is unfounded and the plot twists have been deflated.  I didn’t need to know that Peeta lived as well.   When I reserved the third book, Mockingjay, I made sure to hold my hand up in front of the description part in case the library tried to ruin it for me again.  I’m actually one of the few people I know who likes having movie adaptions of books take small liberties with the plot because it means I will get some surprises from the movie even though I’ve already read the book.

6) Everything in life is NOT free so start paying for things!  Let me tell you a little parable.  There is this kid who is good at playing guitar and writing songs so he decides he wants to be a musician when he grows up.  During high school, he plays in the school band to practice his musical skills.  On the weekends he jams with his bandmates, sometimes getting lucky and having the chance to play some gigs at local clubs where they earn $50 each for the show.  After graduating, the kid works as a bartender so he can play shows at night and still have a regular job.  In order to generate some buzz for the band, he records a couple of his original songs on his computer and posts them to his website.  One of the band’s fans makes a video of one of their shows and posts it on YouTube.   Several thousand people download the songs and watch the videos and they post really positive comments on the band’s website.   Their shows generate a small but loyal following so they have a steady gig on Wednesday and Thursday nights at a local club and they now earn $100 each.  Occasionally, they play shows in other cities but it is tough moving around all the gear and coordinating the band member’s schedules and the cost of gas and lodging can eat into their earnings.  They decide to sell t-shirts at their show to up their revenue at each show so they pay a guy $3,000 to produce their shirts. 

Because of the economy, the guy’s business tanks and he can’t pay them back their money.  About the same time, the kid’s girlfriend gets pregnant.  He’s happy about this because he’d always wanted to be a father.  The problem is that it will take a lot more money to properly take care of the baby.  The couple can’t afford day care so the mom will have to stay home and take care of the baby.   The kid, now an adult father, wants to keep playing and being a musician but he also wants to take care of his baby and have a place to live and save some money for the future.  How will he do this?  He doesn’t get paid by people downloading his songs for free from his website.  YouTube doesn’t pay him anything either.  It generates publicity but not enough to get a record deal; besides, record companies are on the way out.  Musicians are now expected to everything on their own.  D.I.Y. and all that. 

The club shows don’t pay enough to do more than cover rent and food and their fan base isn’t big enough to beat out the more famous acts when trying to book shows at the better venues.  He is going to have to invest some money to get the band to the next level but he never made enough money to be able to do that.  There is no way a bank will loan money to someone who’s business plan is “to be a rock star”.  The audition line at American Idol is impossibly wrong.  So how long do you think this guy will keep trying to make a living as a musician?  Probably not very long.  At some point in the equation, money needs to come into play. 

That’s what record companies used to be able to do- spend money on long shots because the ones that succeed will pay for the failures.  That’s how you end up with Modest Mouse and Skinny Puppy.  Britney Spears, Miley Cyrus, Justin Beiber and all those other mass consumption pop acts fund the misfits, the fringe acts and all the really good bands that don’t find their groove until their third or fourth album.  When the record label model collapses, musicians will be left to their own devices.  Not everyone will survive long enough to get the attention and money they need to produce the songs you love.   Less good music will get made and you will have a harder time finding it. 

You need to start paying for what you like.  Downloading and file sharing will not put money in a musician’s pocket and he will soon cease to be a musician.  He’ll become an accountant or an RV salesman.  Haven’t you ever seen an episode of Behind The Music or Bands Reunited?  People stop playing music because they stop getting paid for it.  It is not because they don’t like doing it anymore.  They need to eat.  I love Pandora but I have a hard time seeing how anyone other than the big name acts can make money from it.  The one that really scares me though is Spotify.  It is an incredible site- I can play millions of songs whenever I like.  It’s like having a radio that I can program myself so I hear exactly what I want whenever I want.  Best of all, it is free to do this!  Now if I can hear whatever I want whenever I want, why would I need to buy it?  Digitally or otherwise? 
 It is just as easy to click on my Kylie Minogue playlist on Spotify as it is to pull up the tracks I bought digitally from Amazon.  The ease of use is the same but one costs me money so why would I pick the one that I have to pay for?  If everyone starts using it, then Lana Del Ray will never get rich because people will do what I did this afternoon- listen to the “album” and see if it lives up to the hype/backlash/additional hype (since no one has yet read resolution # 9 ).  Outcome- I like it but don’t think I will buy it, so she gets no money from me.  Multiply that by the entire world, and Lana needs to find some other way to pay her rent.  Maybe modeling, since she is absolutely gorgeous.  That’s one of the reasons I still buy actual, physical CDs- I know that it puts money in the pockets of my favorite artists and they can continue making music I want to hear without having to resort to licensing songs to Katherine Hiegl movies.

This is the same thing that is happening in the newspaper and magazine industry.  All the content is online now for free so no one wants to buy a physical version.   Although I kind of disagree with that thought process, I certainly understand it.  The problem is that someone has to generate that content.  Someone has to write it; occasionally someone edits and proofreads it before it gets posted to a website that an IT person maintains.  Another person sells ad space on the website and collects the money for that and a purchasing department buys new computers servers and security software when the site needs to be upgraded.  I guarantee you that the people at Huffington Post are not volunteering their time and efforts for free.  They are getting paid for it and in a lot of cases, they might be making more than the originators of the content they repost.  If you are going to argue that advertising covers the expenses, then tell me what are the last five ads you clicked on when checking out a website? 

You don’t know because you don’t click on sidebar ads and you hardly glance at banner ads or pop-ups. You delete emails that you think are spam and you have stopped subscribing to Groupon and Living Social because they send you too many things.  If you don’t check out ads, then advertisers will stop paying to display their ads.  Without ads, how will websites generate enough money to pay for content?  How will television programs keep getting made if you watch shows commercial free on your DVR or Hulu and you no longer buy the shows on DVD?  Are the actors and cameramen going to work for free?  No.  Movie studios will have to stop making movies because people are not going to movie theatres as much.  They are staying home to stream them from Netflix instead and they make their own popcorn too.  The money Netflix pays studios can’t possible cover the billions of dollars they are used to making from movie theatres.  You only want to pay $12 a month to Netflix (remember how you got really irate when they hiked prices up to $16?) but do you think that will be enough to cover the $200 million (yes, $200 MILLION) budget for Transformers 4?   I don’t think so.  And that is just one movie.  No one wants to watch Transformers 4 once, much less over and over and over.  You have to make more movies so you need to spend another $150 million for Men In Black 3, $250 million for Avatar 2 and $75 million for Hangover 3 and so on and so on.  (Sequels are the most likely movies to turn a profit so that is what studios will produce.)  Do you think Netflix and iTunes and cable’s OnDemand programs can cover those costs?  Nope, not if you expect to pay next to nothing for the content, so movie studios will close up shop rather than lose money.  Count on it.    

Now let’s step away from the entertainment industry for a minute in case you are thinking they are just greedy moneygrubbers.  Let’s look at a different industry instead- the restaurant business.  You know how you criticize chain restaurants for being predictable and cookie cutter?   Well, they do that because it keeps costs down and allows for economies of scale.  That family run restaurant down the street that you like so much?  It shut down last month because you only went there twice a year, on special occasions.  It costs too much to buy food and maintain a staff for a place that only gets visited twice a year.  If it tries to reduce expenses by joining a food buying conglomerate and standardizing advertising and payroll processes and so forth, then they become a chain and you don’t even go there twice a year.  That’s why people need to start paying for things they like.  Yes, free is nicer but if it is free for too long, eventually it won’t exist anymore.  Buy music, books and magazines.  Eat out, attend live theatre and concerts.  Buy concessions at the movie theatre.  Donate to the library.  Vote for your taxes to go to charities and arts programs and school systems.  Do it before it is too late.

5) Stop writing checks in the grocery store!  If you want to talk about an archaic system that should actually disappear, look at the check book.  Why do you need to write a check?  Use your check card.  It has all the same advantages of making out a check (direct withdrawal of funds, no high interest rates, late payment fees or credit limits) and none of the limitations (time spent writing checks, logging the checks, balancing your account, carrying around a checkbook).  Or if that is too complicated for you to wrap your mind around, then at the very least start making out the check while the cashier is scanning your stuff.  You don’t need to wait to hear the total for the sale before getting started on this laborious process.  Is the date going to change between now and the time the cashier is finished?  Is the name of the store going to change?  No!  Just fill that stuff out now, sign your name and when the 16-year old kid tells you the balance due, write it in the dollar field and hand him the check along with your identification that you have already retrieved from your wallet.  Don’t you dare wait until the cashier is all done before you drag out a ratty checkbook and start looking for a pen.  And for heaven’s sake, hold out your food stamps ahead of time so I know not to get in your line.

4) Synchronize!  Originally, this one was going to be “Use your signal when driving!” but I know you all are likely tired of hearing me rant about people who don’t know their cars come equipped with a method of letting me know when they are going to swerve suddenly into my lane.  Or make a turn at a four-way intersection or when cutting in front of me to make a right turn from the left lane.  So I won’t talk about these things anymore.  Instead, I will ask the faceless, data-mining, privacy-invading Big Brother that people are so paranoid about to get finally get its act together and create some convergence.  So far I haven’t seen much of anything to prove this fear is a reality and I have actually been wanting this to happen.  I don’t mind having my consumer habits and personal information in some central database if it means it will make things less annoying for me. 

I want Amazon to know that I already bought the Party Down DVDs from Best Buy and to please stop recommending them to me just because I bought Veronica Mars DVDs from them.  I want Facebook to know that although I love played Zynga Poker and Words With Friends, I don’t want to play Cityville or Hangman.  They can remove that prompt from my notifications and suggested sites.   I like Lawrence Block, Steve Martin and Martha Grimes books and I want their publishers to notify every time they put out a new one.  I don’t want to have to troll a website or read a review to know that it has come out.  I will buy it regardless- just tell me it exists.  In the past, I have actually signed up at an artist’s website or on a retailer’s alert system for the express purpose of being informed when there is a new product they can ask me to buy.  Only once have I gotten an email telling me I should go purchase this item that is hot off the presses.  Juliana Hatfield is the only one to keep me in the loop about what she is selling and she is the sole employee of her business.  How can multi-billion dollar companies not manage their potential customer database better than one anti-social indie songwriter? 

This is why I don’t buy into the hysteria about the government tracking my every move.  No one is matching my library book rental patterns against my grocery store purchases and my cell phone location to see if I am a terrorist threat.  Big businesses are not buying my purchasing data to compile a profile of what I respond to.  If they were, they would know I’m not interested in growing my penis size, buying a Ford truck or seeing the latest Tyler Perry movie.  I would not get flyers in the mail for storm drain cleaning, church announcements or day care services.  TV shows would only run ads for things that appeal to me because the “black box” would know what I like.  There would be no ads for tampons because the box would know that my grocery buying has never contained such a purchase.  I would not see any ads for diapers because I have no kids.  I wouldn’t see class action lawsuit ads because they would know I was never prescribed the medication they are filing a lawsuit over. 

I would see the e-Trade baby ads though because those are hilarious and I do like to make sure my money is secure.  I would see the iPhone ads because I’ve bought songs featured in the ads (Grouplove’s Tongue Tied even made it on my 2011 Year In Review mix CD) and I also would see ads for movies similar to those I’ve watched before.  The online editions of USA Today and the Washington Post would know which articles to display for me and the comics section would only that show those cartoons that are funny- so yes to Dilbert, Speed Bumps, Pearls Before Swine and Non Sequitur and no to Mutts, Doonesbury and Six Chix.  It would make my life so much easier if corporate America really did know everything about me.
Assuming that this won’t suddenly happen, the least they could do is give me portability of the things I actually am buying from them.  For instance, I subscribe to cable television.  I watch quite a few shows but I can’t watch them simultaneously.  Some things need to be time-shifted.  My cable system lets me watch some shows on demand the next day but only some shows.  The service is only available for NBC and ABC so I can catch up on Community or Cougar Town if I don’t happen to be home or am watching something else during that time slot.  I can’t see Fox or CBS though which is why I’m no longer a viewer of NCIS: LA or American Idol.  Maybe I could watch them on Hulu or Netflix or Fox’s website but why would I want to watch something on my computers 12-inch screen when I’m used to looking at it on a 32-inch television screen?  Plus if I’m paying for cable and could have watched the show that way, why do I need to also pay for Netflix streaming services if I want to watch it later on?  I paid for a delivery system for the shows so I should be able to watch them when I want to, on the system I prefer.  If you force me to choose, then I will choose and your audience will shrink. 

I have bought a lot of CDs but when I want to listen to them, I might not be at home.  Why do I need to rip them to my computer so I can upload them to iTunes so I can sync them to my phone?  One purchase should carry across all mediums.  If I buy a book, I should be able to look at it on my phone, on my computer and on my television screen.  A picture should be viewable within any program and a song should be playable on any console- I shouldn’t have to figure out whether something is a jpeg, a bitmap, a gif, wav or an mp3 file.  They should all be the same.  Yes, I know why they aren’t- different companies developed them and they are proprietary products- but with any technology, people should get together and come up with standards.  Make the same power plug for Android and iPhones and Kindles and Nooks.  Don’t sell me different plugs for each device.  Make the memory cards for cameras work with any company’s camera.  Imagine how complicated life would be if electrical sockets all had different prongs.  If your hair dryer was a four-flat-prong plug and your computer was a two-round-prong plug and your vacuum cleaner used a 3 square pegs to plug in?  Every house could have different outlets and when you moved you would have to buy all new appliances or adaptor plugs for everything.  That would be a mess, wouldn’t it?  It doesn’t happen though because electrical outlets are standardized.  If it can be done for that, why not other things?  Facebook would integrate all things I want a social media site to do.  No mucking about with MySpace or Friendster or Salmon or Google Plus.  Flickr and Snapfish and Shutterfly wouldn’t exist as a stand-alone entity.  They’d be a part of the giant social site that did everything.  There should never have been a Beta versus VHS stand-off.  No Mac versus PC or CD versus DAT.  One thing to rule them all.

3) Come up with an actual agenda for Occupy Wall Street, Occupy DC, Occupy The Highway, and Occupy Denver/Atlanta/Las Vegas/Portland/Richmond/ Philadelphia/Nashville/Seattle/Anchorage (Really, Anchorage?  Why?) so I can decide whether to care about your “movement.”  I too am against corporate greed, political corruption, high unemployment and the growing gap between the rich and the rest of us 99% but what is your solution?  How should we fix things?  You have no agenda that presents a way to address these problems.  If a building is on fire, you don’t hold a protest in front of the burning building because you are deeply concerned about the fact that it is on fire and people’s lives and property are in danger.  You send over a freaking fire truck to put out the fire! 

What should we be doing to fix these issues?  Have you created a grass roots voter campaign to urge voters to pressure their Congressional representatives to enact specific laws to remedy these situations?  Have you asked the 1% celebrities that stop by the camps to use the media to address your concerns?  Have you sent newspapers and other media outlets some kind of manifesto or a list of actions you are taking?  No.  Right now you are just annoying me, inconveniencing me and wasting my tax dollars by requiring extra police presence and sanitation efforts.  In some instances, you have even broken the law and performed terrorist acts, like throwing smoke bombs at the White House.  That’s the way to get yourself shot, not to engender sympathy and support.  And stop with the ridiculous hand gestures.  If you want to vote on something, raise your hand either for or against it.  Better yet, count paper ballots.  That’s how a democracy works.  Wiggling your fingers is not voting.  It’s how fish swim around in the ocean.

2) Give me real discourse and real solutions this election cycle.  I want to know about the issues and how you plan to fix things, in detail.  I don’t want sound bites.  Nein Nein Nein to sound bites and generalities.  Educate me!  I too am worried about the collapse of our economy, the global financial meltdown, the resurrection of Russia, terrorism, disappearing retirement benefits and pension plans, healthcare costs, unemployment, government corruption, the influence of lobbying, national debt, engaging in multiple foreign wars, pollution, dependency on foreign oil supplies, etc…etc… etc….  And don’t let me hear the words “change”, “hope” or “liberal/conservative” this time around.  Let me hear facts and information and solutions instead of platitudes.  The personal attacks can stop too.  I don’t care if so and so cheated on their wife.  How is their fiscal policy?  As long as they haven’t done anything illegal (like dodging taxes, taking bribes, suppressing evidence, lying to Congress), I don’t care who they screw or who donates to their campaign. 

Limiting the viable candidates only to people who were never divorced, never made a mistake, never changed their mind, aren’t too rich or too poor, aren’t overly passionate and excited (a la’ Howard Dean), follow the “proper” religion and so forth is the same as limiting the election to those who prove their soundness to vote by passing a literacy test, own land and are white men.  Elections need to be about the issues and finding solutions to the problems, not about pointing fingers at who did what and who mangled a sentence in a hilarious and embarrassing way.  Some people feel Barack Obama is doing a great job and he is a rich, black, Muslim lawyer who held his first elective office for 100 days before running for president and he is friends with acknowledged radicalists (i.e. domestic terrorists).  He won the election because he convinced voters that he had a better grasp of the issues than his opponent did (and because he used the word “Hope” a lot.)  Take a lesson from that victory.  Solutions should lead the campaigns and I want to hear what those solutions are, in terms of real actions rather than generalities.  For instance, I want to know why Ron Paul thinks we should readopt the gold standard.  That will inform my decision a lot more than knowing he smoked pot in college. 

1) A final resolution, meant for everyone- Be nice to people!  Yeah, maybe that sounds a bit Bill & Ted-ish (“Be excellent to one another!”) but why not do it?  Do you know how many problems would disappear if people just acted nicer to each other?  First of all, there would be no more murder or war because homicide is the most complete opposite of being nice.  Then, stepping down a few levels in intensity, you would reduce greed and corruption because being nice to someone implies that you won’t steal their life’s savings in a pyramid scheme or embezzle company assets from stockholders.  You wouldn’t need the FDA or EPA because companies would take it upon themselves not to do anything to harm consumers or the environment.  There would be fewer traffic accidents because people wouldn’t cut off other drivers or drive in a reckless fashion (Yeah, I managed to get in a dig about traffic!) 

Hot girls would shoot down ugly people and geeks like me gently, saying something like, “That is so sweet of you.  I’m sorry that I don’t reciprocate your interest but it’s nice of you to flatter me with your attention.  I want to buy you a drink so we can talk for a few minutes before I go home with that handsome jock/underwear model over there.”  In stores and public areas, people would be alert to and considerate of the others around them, rather than stopping at the top of escalators, cutting to the front of bathroom lines and letting their kid tear apart the store.  They would not create a bright light in a dark theatre by text messaging and distracting everyone sitting near them, ruining the fantasy being spun onscreen.   They would not slack off at work and make others cover for them.  They would not have their boyfriend kneecap an opponent before a big skating competition.   There would never be a hit-and-run accident.  No one would abuse a pet. 
Don’t all these things sound wonderful?  Imagine if they really happened.  It’s possible, but it all starts with you.  Yes, and me too although I think you are more of the problem then me.  I’m not a rich lobbyist trying to get Congress to approve legislation allowing corporations to dump toxic waste in the last refuge of the sparkly-eyed newt in a pond next to the house of a poor factory worker who was laid off because the CEO of his company embezzled all the money in the pension fund and then sold the company to a pharmacology conglomerate who bought it just so they could get the patents to a technological breakthrough that they’ll exploit to decimate their competition and create a monopoly that charges exorbitant prices for a life-saving drug.      

So there you have it.  Some suggestions for people to follow in order to start the new year off on the right foot.  That doesn’t sound too complicated, does it?  New Year’s resolutions always turn out really well and make a world of difference pretty quickly.   If you promise to do your part, I’ll get to work on mine.  Since they are obviously so easy to accomplish, maybe I’ll even add some more, like learn to play guitar, grow hair, become a professional writer, marry Marisa Tomei and start a company that turns plastic and Styrofoam into grass seed.  That sounds like a great plan.  This is going to be a great year!

Monday, September 5, 2011

Surviving The Zombie Apocalypse

 I dream about zombies way too much.  Probably 80% of my bad dreams involve being chased by zombies, usually in a burnt-out post-apocalyptic wasteland.  It has been probably a decade since I’ve dreamed of any other kind of boogie-man.  I no longer fear vampires, ghosts, ax murderers, werewolves, Freddie Kruger or any other imaginary terror.  Zombies have replaced them all as the standardized fear in my nightmares.  That makes sense too since most of my suppressed real-life fears involve things I’m trying to avoid, like an unpleasant task at work or putting myself in uncomfortable social situations.  What better to represent my avoidance than a zombie?  It’s something that exists exclusively to be avoided because if you interact with it, you will suffer serious consequences, like disembowelment, cannibalism or the social pariah-ism that comes with turning into a zombie if you get bitten, scratched, puked or bled on.  Being chased by them in my dreams equates to me trying to run away from my fears, from avoiding something I don’t want to do but that needs to be done.  Still, knowing why I dream of zombies doesn’t make it any less scary in my dreams when I’m running through a deserted building, looking for an exit before the horde of moaning zombies catch up to me.  Even when I do find an exit, that just takes me to the next level and the next batch of zombies,  particularly since in my dreams these are the 28 Days Later zombies, the kind that move pretty darn fast.  You can’t outrun your fears forever although I keep trying to.  Evasion is an ingrained response. 

The other 20% of my bad dreams involve math, usually me stressing about a math class I have to get to or that I have to pass if I want to graduate college.  Math is my go-to representation for a fear of ineptitude and incompetence.  I’m terrible at advanced math (meaning anything beyond addition and subtraction which is ironic since at work I’m known as “the spreadsheet guy” or “the analytical guy”.)  If I don’t think I’d be good at something, I try to avoid doing it, just like I coasted by in my math classes, either because I didn’t like them or couldn’t easily comprehend them.  So to sum up, my two biggest fears are being incompetent and being forced to do something I don’t want to do- either because it is unpleasant or I think I can’t do it well.  It’s a common set of fears, I think.  In fact, I saw a quote today- "Only the mediocre are always at their best (Jean Giraudoux)”- which aptly sums that up.  Not everyone is always at their best.  I just happen to be bothered by that concept and my math-worry is the dream state representation of that fear of failure.  

For instance, I’m dreading having senior moments. Even now, I sometimes can’t think of the name of someone in a movie, and that’s supposed to be “my thing.”  I can remember the name and plot of the movie and the actor’s face, just not the name of the C-list actor who starred in it twenty years ago.  Granted, most people can’t even remember seeing the movie, much less those details but that doesn’t make me feel any better that it took me awhile to remember the name of the guy.  (Who was in fact so forgettable that now I can’t even remember what movie/actor I was trying to pull out of the fog in my brain last week.)  So there is another reason zombies are the perfect dream fear.  They also represent death and decay and the decline of one’s physical body and abilities.  I used to dream about my teeth falling out but that hasn’t happened lately.  There’s no need for different dream themes- zombies can step in as the catch-all metaphor for every fear I have (that isn’t math-related.)  I’m trying to outrun everything at once- death, disease and old age in addition to all the unpleasant activities I’m trying to avoid in my life.  Next thing you know, my bad dreams will reach singularity as I try to dodge zombie math professors.

To switch to a conversation less serious than “zombies as a metaphor for the fear of death”, I would like to offer a few thoughts on how to survive a zombie apocalypse.  I have thought about this a lot lately because zombie dreams are a way to work through my real life obstacles and immobilizing fears.  If I can win in the zombie world, maybe that success will carry over into succeeding in the real world, where there are no such things as zombies (unless you happen to apply that label to people who are inflexible thinkers, corrupt politicians, unethically profit-driven business executives or monolithic, cookie cutter entertainment companies.)  Why should you listen to what I say on this topic?  My qualifications are irreproachably simple- years of escaping zombies in my dreams, watching way too many zombie movies and constantly being amazed at the stupidity of other people.  Don’t underestimate that last one either. If you consider how stupid some people act now, imagine what happens when you throw zombies into the mix (or when they become zombies.)  On top of that, I’m also quite paranoid and have thought through some topics normal people don’t consider.  This is a benefit for end of the world scenarios but a bit of a drawback in normal situations.  For instance, last week a conversation got around to what-ifs like “What if you live in an apartment and need to leave quickly?  There will be zombies in the stairwell so you are screwed.”  I got some funny looks when I said “You go out the window. I keep some rope in my house just in case the stairwell is blocked during a fire or zombie attack.”   So here is some advice from me about how to escape real or dream zombies.

1)      Stock Up: First of all, you need to have supplies ready ahead of time.  Don’t wait until an emergency happens to start stocking up on supplies.  If you recall how people panic and descend on the grocery store when the news forecasts a big snowstorm, imagine what they’ll do when the news guy warns them about the dead rising up to feed on the flesh of the living.  Within an hour of that good news, you won’t see any milk or bread anywhere.  Ever again.  Why do you think the guy in the movie Zombieland had such a tough time finding a Twinkee?  Next time you go grocery shopping, pretend you are stocking up for an unforeseen disaster. Mormons do it all the time.  So do neo-Nazi survivalist groups.  Do you want those to be the only people with food supplies when the shit hits the fan?  Me neither.  Start stocking up on Cherry Coke Zero, bottled water and split-pea soup now.  Worst case scenario- you’ll be able to use those supplies for some other non-zombie disaster situation, like when the power goes out during an ice storm or an Afghan terrorist blows up the local power plant.  Or a dinner party.

2)      Fortify:  No, I don’t mean take your vitamins. I mean build a fort.  Not one out of blankets or cardboard boxes or sticks and straw.  I mean a real fort or a castle.  If you saw the movie Resident Evil: Afterlife, they converted a whole dang prison into a stronghold.  It worked just as well keeping out zombies as it did keeping in prisoners.  Plus it looked wicked cool, especially in 3-D.  If you don’t happen to live near a prison, or an ancient castle with moats and turrets or a military complex then find something suitable near you (Hmm- I wonder if I could use the Pentagon…).  Seek high ground, control the access points and minimize the noise and light.  If you have steel doors and door frames, weld shut the ones that are likely zombie entranceways.  Barricade the windows. Shore up the walls. If you saw I Am Legend, use that house as your starting point.  Don’t yield any ground outside or any room inside.  Create layers of barriers so that it is a struggle to advance towards you.    

If you live on the second floor of an apartment building, in Oakton for instance, you can weld your door frame shut and go in and out through the windows, but don’t forfeit the turf leading up to that door.  Park a big old Hummer in front of the door on the first floor so things can’t inadvertently shamble in.  Clutter up the stairwell with furniture or trash or shopping carts (a la 28 Days Later) so it is not easy to crawl up the stairs.  Black out the glass part of the walls in the hallway so anything that does get up the stairs doesn’t see you and try to get at you if you happen to be in the hallway checking the stairwell.  That is, if you have glassed walls in your hypothetical stairwell in hypothetical Oakton.  Make sure the windows are covered too.  If zombies don’t see you, or hear you, they are likely to keep on moving.  Don’t give them a reason to notice your domicile.  (So no blasting AC/DC music.  ‘Cool’ isn’t worth dying for.)

When I’m driving to work I look at the buildings around me and I’ve noticed that CVS stores seem like pretty good locations in an emergency.  If the parking lot is empty, you’ll have clear lines of sight for fields of fire.  Even though they have glass windows, they are fairly high off the ground and since most zombies don’t know what a ladder is, you could quickly fortify a CVS.  Black out the windows, back an SUV in front of the glass doors (then black them out and lock them), weld shut and barricade the delivery door in the back of the building and you’ve got a good location.  I think CVS architects designed them this way to keep out real life zombies- drug addicts who might try to break in to get to the pharmacy.  Plus, they come pre-stocked with food, medicine, toiletries, Cheetos and lawn chairs.  I’m sure there are employee restrooms somewhere too.  You have everything you need to exist for a couple of months while absorbing the horror of what has happened and coming up with a game plan.  I can’t stress how helpful Cheetos will be in this situation.  They may become the new currency after the zomb-pocalypse.  Either Cheetos or M&M’s. 

I should point out a couple of places that are not good places to hole up.  The idiots in Shaun Of The Dead actually tried hiding in The Winchester, the local pub.  Yeah, it has loads of beer and peanuts, but it had ground level glass windows and was in the middle of the infested area.  Plus they turned on the jukebox!  Getting away from Ground Z(ombie)ero is always a good idea.  The refugees in The Walking Dead got that part right.  They left the city, went to the top of a mountain and stayed in their campers and jeeps.  Except for that one couple who pitched a tent.  A tent?  Really?  Those can’t even keep out mosquitos and bugs so how will they keep out a zombie who’s trying to eat you?  Plus they left it unzipped.  They deserved to get eaten for being stupid.  Basically, find a safe place quickly and make it even safer once you get there.  And for god’s sake, if you seek refuge in an amusement park, don’t start up the rides and the carnival lights.  That’s like ringing the dinner bell.

3)      Game Plan:  Even though fighting for your life isn’t really a game, you need to come up with a game plan.  If you want it to sound more official or serious, we can call it an action plan or a contingency plan but basically you need to figure out what the hell you are going to do.  On the plus side, you don’t have to worry about going to work Monday.  On the negative side, you’ve become part of the food chain.  That kind of requires you to reorder your priorities a bit.  You can’t dash over to Starbuck’s when you need a coffee and it’s a heck of a lot harder to find a babysitter.  If you are going to venture outside the safety of your fortress, you should establish your “to-do” list before heading out the door.  There are lots of possible game plans you can come up with.  Some have merit, some are naively optimistic and some are downright stupid but at least decide on a course of action before hopping into your heavily fortified vehicle. 

There are several possible reasons to leave a secure area.  Maybe you need to get more essential supplies like food and water or gasoline for your generator and escape vehicles.  That’s a good short-term plan obviously.  Perhaps you have decided it is time to try to find that safe colony you heard about on the radio or from a survivor you met while foraging.  That’s a nice idea but how often has that panned out?  I don’t think any safe haven in a zombie movie has turned out to be anything other than a pipe dream.  You are better off staying where you are unless you’ve drawn the attention of the zombies and the congregation forming outside your fortress is about to outnumber the quantity of bullets you have left.  Then maybe it is time to get mobile again.

Perhaps you are smart and have developed a cure for zombieness.  You would want to test that so you need some specimens to test it on.  Rather than creating a breach in your fortress to allow one or two creatures to get in, which would likely invoke Murphy’s Law, you would go out for a “catch and return.”  If you are certain that the cure works, you’d want to go find other humans and salvageable recently infected zombies-to-be.  I would even join you on the road for that mission.  I will not be following along though if your game plan is to “find your family.”  Get a clue- they are already zombified and will consider you to be lunch meat the second you walk through the door.  It is a fool’s errand. 

The only possible exception is if you recently talked to them.  That might be harder than you think because phone companies probably will stop working after the Z-plague.  Not because the employees were eaten but because there is no one there to post your payments.  I bet utilities are probably stupidly set up with a default to cancel service if no action is taken.  I wonder how many systems like internet service, electricity, cable and cell phones will continue on without employees?  I’d better hedge my bets now by making sure everything is on a monthly autopay plan.  Regardless, a recent conversation with a loved one something like an hour ago, not last month and not because some random survivor said “I think Cleveland avoided the infestation.”  No it didn’t.  I would not even consider it unless my Mom called me on the phone that morning and said “I’m fine and I don’t see anything dangerous around but I’m afraid to leave the house.”  In that situation, I would gas up and go across town or across the state to get to her.  I’m not sure I’d risk cross country though- will the gas pumps be functional without an attendant at the station?  (And I mean a living attendant.)  Maybe you can meet me halfway?

Another plan I can’t support is the “Let’s go out for a zombie hunt and kill as many as we can.”  Sorry- I know how often hunting accidents happen and that’s without the wildlife trying to eat you while you are hunting them.  I’ll just stay in my secure area and use my sniper rifle to put them down.  I’ll use a silencer as well so I don’t make enough noise to draw attention.  When you do return from your little trip though (assuming you do make it back alive), be sure to check the place out.  Just because there were no zombies inside when you left doesn’t mean there are none inside now. 

This is because people are still stupid and the same people who used to lose their car keys or forget if they turned off the stove will be the ones who leave the back door open when they go out.  You would think the situation would force people to be more attuned to their surroundings but it doesn’t.  Nothing ruins a homecoming like opening the door and finding zombies inside the house to go along with those outside the house and heading your way.  The game plan I will be endorsing is the “Stay alive as long as possible” plan.  In general, that will mean staying put and only venturing out when absolutely necessary. I won’t vacate the premises until I am forced to, namely because it was overrun or there is a cure.  Which brings me to the next topic.

4)      Exits: Are located here and here and this is how we get to them, quickly.  Even though you are safe now, that can change.  Have an exit plan in place.  Know where to go when it is time to go.  The most idiotic thing in Shaun Of The Dead was not that the main characters holed up in the local pub. It was that once they got to the glass enclosed, ground level building, they didn’t think about how they would leave when the time came (or the beer ran out.)  When the windows were breached, they hid behind the bar.  Like they wouldn’t get sniffed out in that clever hiding place.  That’s like hiding under the bed when a psycho killer is in the house.  After he checks the closet, he’s going to look under the bed.  Then behind the shower curtain.  How can someone not know these things?  Shaun and his friends got lucky and found a cellar hatch but they should have known about that immediately, before they sat around drinking.

Here’s a little ditty for you to make it easy- “Exit before beer, never fear.  Beer before exits, you’re breakfast.”  Along the same lines, don’t get backed into a corner- always know your exits.  When you enter a room, immediately locate the best exit in case you can’t leave the way you came from.  Zombieland knew the importance of that and made it one of the official rules.  Along the same lines, stay away from enclosed areas.  For example, there are only two ways out of an air shaft.  If you go into the shaft because of what is chasing you, you have to cross your fingers and hope that nothing is in front of you.  As a survival strategy, “crossing your fingers” should not be high up your list of options.

5)      Weaponize: I don’t know how many years I have been preaching this.  Always have a weapon handy.  Always.  I don’t care if your best friend or wife has been shot.  Do NOT toss aside your weapon and comfort them.  You can cradle their dying body in one hand and hang onto a gun with the other, even if you aren’t ambidextrous.  Do you really want to look into his/her eyes, watch them die and then turn around to find out that your gun is behind those three zombies that shuffled up while you were reenacting Terms Of Endearment?  No.  As Marine drill sergeants say “Your weapon is your best friend.”  It will not try to eat you shortly after you’ve cried over its’ dead body nor will it convince you to engage in stupid heroics.  It will simply kill things for you without question.  What more can you ask for in a best friend? 

Along those same lines, you can never have too many weapons.  Why risk running out of protection?  If you walk past a dead body holding a shotgun, pick up that shotgun.  If you see an ax lying around, retrieve it.  If a dead soldier has a grenade or ammo clip on his belt, grab it.  (Of course, be sure watch his head and hands while doing so- no one likes to pilfer some ammo and get bit on the neck by a recent zombie cross-over.)  Do you go fishing without a rod?  Do you play soccer with a football?  Do you make cookies without sugar?  No, so why would you go into a zombie wasteland without a way to kill zombies?  If you saw a $20 bill on the ground you’d pick it up.  Do the same thing with an Uzi or a grenade.  An IED is effective against a zombie’s “I Eat Thee” attitude.  Being armed to the teeth is just good policy.  Why would you ever want to run out of ammo or not have a backup in case your favorite gun jams at a bad time? More guns, more peace of mind.  The NRA should use this as their new slogan.

This doesn’t apply just to zombie apocalypses either.  I can’t think of any situation that isn’t improved by carrying a weapon.  Camping- you might run into bears so it would be a good idea to have a gun.  Grocery store run- someone might try to carjack you (or take your parking spot) and a machete would prevent that.  Kylie Minogue concert- carrying a shotgun with you certainly seems to thin the line of people waiting for the urinals.  Watching television- what better way to express your dissatisfaction with the outcome of the Women’s World Cup game than by smashing the TV with a baseball bat?  A wedding- maybe this is the one exception.  Then again, in the movie Kill Bill Pt. 2, it certainly would have helped to be packing heat at Uma Thurman’s nuptials.  Plus, what better way to answer that question of “Does anyone here object to this marriage” than with a round of mortar fire?  It makes a nice punctuation mark after you say that you object.   (Or if you are the groom and you see someone about to object, you can nip that in the bud pretty quickly with a well-placed shot to that person’s leg.)

One more word about weapons.  Swords and machetes never run out of bullets.  What will you do if you are surrounded by 40 zombies and you only have a pistol with 16 bullets and one spare clip? That’s eight more zombies you can’t shoot in the head.  (A side note- always shoot them in the head.  You know a torso shot does nothing so why waste the bullets?  “Destroy the head to kill the undead”- it works for zombies, vampires, psycho killers, Medusa- heck, even sharks.)  If you are carrying a machete with you in addition to your gun, you have a way to dispatch those last eight horrors.  None of the people in zombie movies seemed to have figured this out. Someone may have an edged weapon at some point, but they always lose it or throw it away (often to comfort their dying friend.)  Stupid.   

6)      Strip:  No, I’m not talking about going to a strip club although it might relieve some of your anxiety about being treated like a buffet table.  Even if you were willing to venture outside and could find one, it’s likely that it would be populated with very ugly strippers.  Not coyote ugly, but ugly like flesh falling off their own limbs because they were zombie strippers (just like the movie of that same name.)  Plus even if they weren’t zombies but just normal strippers, how would you pay them?  I don’t think a few $1 bills in a G-string would satisfy them in this circumstance.  They’d probably want your weapons or some of your food, neither of which is worth exchanging for a few glances of naked flesh. 

When I say “Strip”, I mean it is time to see your friends and family naked.  Plus complete strangers, priests, pets and whoever else is holed up in your stronghold.  If some of them happen to be strippers that would be an added bonus but is totally unrelated to what I intend with this rule.  I don’t say “Strip” to be prurient though, I say this to be cautious.  How many times has someone gotten bit or scratched in a zombie movie and tried to hide it?  I understand why’d they would do that- someone in the group will want to shoot them right away, without even the courtesy of waiting for them to die first. 

The infectee, however, is still very much human and a bit opposed to taking a bullet in the head.  They will cover up the bite, hide the scratches and attempt to laugh off that their eyes are turning bloodshot, that they are getting nauseous and puking up black liquid or that appendages are starting to fall off.  They will say they are just tired or hungover or stressed out or pregnant.  Then when you are asleep, they cross over and try to eat you while you are dreaming of hot cheeseburgers and cold milkshakes.  Not a good start to your day.  So the easiest way to avoid becoming a zombie’s “Steve-burger” or “Mike-shake” is by verifying that everyone inside the shelter with you is infection free. 

Thus, strip.  If everyone sees you naked, they can tell if you have a bite on the butt, a scratch on the arm, or a chunk missing from your thigh.  There will be no secrets, no unexpected surprises and no need for $1 bills.   The peep show will finally have a worthwhile purpose.  Not that you want to see everyone naked though.  Your band of buddies is more likely to contain a bunch of people measuring more along the lines of 38-42-46 rather than 36-26-36 (or my personal ideal of 34-26-32).  The sexy, good looking people assume nothing bad can ever happen to them so they just kept on shopping when the first zombies started their rampage at the mall.  Still it’s going to be necessary to disrobe once a day.  It’s no different than checking someone for ticks if they have been out in the woods.  If you just ask someone “Are you a zombie?” they are never going to say yes.  That whole survival instinct thing is still going on.  If you get someone who refuses to do it, they have either been bitten and know they’ll be found out or else they are too stupid to understand that modesty isn’t practical anymore.  Either way you need to show them the error of their thought process.  To paraphrase the well-known philosopher Ivan, I say that if your friends don’t strip, well they’re no friends of mine, which means they need to get out of my hideout now.    

7)      Organize: This may sound a bit like “Game Plan” but it’s only the same in that macro-economics and micro-economics are the same.  The point here is that you need to step away from the big picture and look at the details now that you’ve started to settle in.  Don’t assume that people will remember to sleep in shifts and maintain lookouts.  Set up a schedule detailing who keeps watch when and make sure someone is in charge of verifying that those shifts are covered.  If everyone knew what they should be doing, how to do it properly and would do it without prompting, there would be no need for middle management in any company. That’s not the way things really are though so you’ll need to figure out how much food everyone gets and be sure that no one raids the pantry for extras just because they are hungry.  The zombies are hungry too but that doesn’t mean we are going to throw open the doors and let them feast.  The quicker you use up your supplies, the sooner you have to venture back out and get more, which means the sooner you are again at risk of becoming zombie chum.  Those hungry whiners won’t be the ones volunteering to go out either- they’ll say they need to stay behind and do laundry or inventory the weapons.   

As for venturing out, that needs to be coordinated too.  One idiot can’t decide that he’s going to open the gate or unbar the door and go find some more water or look for someone who didn’t make back on the last supply run.  Can you name a single instance when someone snuck away on their own, planning to be right back, and it turned out well?  No, never.  It always leads to disaster.  You need to have an established procedure for leaving the compound.  Who will provide tactical weapons coverage when you open the door and will close it behind the exiting group?  How long will they be gone?  Where are they going?  Is the mission worthwhile or foolhardy?  In medieval times, the drawbridge wasn’t opened and closed willy-nilly.  There were guards who controlled when it happened and who could come in.  Same idea here. 

 Since you are in the middle of a combat situation and you need establish order and procedure, a quasi-military structure makes sense.  Someone with a clear head and reasonable plan should be giving the orders.  You want Sarah Connor or John Connor guiding you, not Paul Reiser’s character from Aliens or anyone who mentions “cost”, “company image” or “shareholders”. Lawyers, congressmen and sports figures are automatically excluded from consideration since they are obviously too far removed from reality to be effective.   You can vote for who is in charge of the overall game plan if you want to maintain a sense of democracy but the smaller details need to be overseen and carried out by other people following an established set of rules.  If this idea makes you uncomfortable, you can look at it another way.  Pretend you are in a Best Buy store.  Each department was workers who know how things run in that department and someone who is charge of making sure that area is staffed, organized and functioning smoothly.  There are other people in charge of store security, customer service, shipping & receiving and merchandising.  Then you have the store manager who keeps an eye on profitability and overall operations. 

 That scenario applies in this grim situation.  Your fortress is the Best Buy and you have people who do certain tasks, like food gathering or guard duty or medical services, and people in charge of overall security or operations for the complex with one person (or a board of directors) in charge of survivability.  No one just wanders around the store doing nothing- everyone has a job to perform and rules about how to do it.  That’s common sense, right?  So think of your current situation like you were a Best Buy employee, without the blue shirts.  And with guns.  And zombies playing the role of the “consumer”, literally.  

8)      Dodgeball: Why would I mention this playground game in a discussion of surviving a zombie attack?  Because mastering the concepts and strategies of the game can be very useful in other situations besides recess.  What’s the principle objective of dodgeball?  To not get hit.  What’s the main strategy of zombie survival? To not get bit.  What’s the idea of politics?  To not get pinned with the blame.  To getting ahead at work?  To not get stuck with bad projects or bad employees.  To getting somewhere quickly?  Not getting stuck in the slow lane.  Just like dodgeball is about avoiding a red rubber ball and the social stigma of being out of the game, survival in any “arena” is about dodging the “ball” and avoiding the traps the other team is setting for you.  My zombie bad dreams are all about avoiding the creatures and the real-world problems they represent.  After the Z-plague hits, dodging skills are literally and figuratively useful. You can’t get bit if nothing can catch you. 

Another skill gleaned from dodgeball- cardio fitness.  Yes, I’m directly plagiarizing this from Zombieland but it is incredibly important and worth reiterating.  You might be able to outrun a zombie but if you aren’t in shape, you won’t be able to outrun the third one or the fourth one that comes after you.  You know the old joke about not needing to run faster than a grizzly bear, just faster than the person beside you?  Well the same thing applies to the undead.  Being physically fit is no longer just a vanity thing, although working on your biceps and abs still doesn’t matter as much as cardio work.  You might look great when it comes time to strip for the evening but I’d rather spend my time on cardio work.  That way I’ll be able to run after that last truck that is leaving the area because zombies broke through our defensive fortifications.

One last thing that directly translates from dodgeball skills- working in teams to accomplish goals.  You might have great reflexes and amazing peripheral vision but if you are off by yourself without anyone to block for you and contribute a massed firepower response, you’ll be in trouble because everyone will go after you first, being an easy to target to focus on and eradicate before moving on to the more difficult threat- an organized group of dodgeballers.  There is nothing that one person can do better than a group of people could do.  Even snipers work with a spotter.  Teams work.  I should also give a shout-out to other D-ball skills such as shot accuracy, defensive positioning and complete awareness of your surroundings since they are also critical survival skills in the Z-era.  Heck, dodgeball might even replace “The Art Of War” as the best source for strategic planning and successful combat.

9)      Dress Code/Suit Up:  Let’s say that the CEO of the company you work for is stopping by the office today.  Do you think this is a good day to skip putting on a tie?  Or maybe you have a casual workplace- are you going to wear those raggedy jeans that are your favorite pair of pants?  When you go to a wedding, do you wear hot pants and a Hooters half-shirt that shows off your cute belly piercing? Do you go to church in your Iron Maiden t-shirt?  Do you wear a bikini when you go visit a sick friend in the hospital?  No, you don’t do any of these things because they are not appropriate.  There is a proper dress code to follow in various situations.  Most people realize this.  If you are one of those that don’t, then by all means wear your bikini the next time I throw a dinner party but don’t be offended if everyone spends the whole dinner gawking at you, either with lust (the guys) or disdain at your classless ensemble (the girls) or with anticipation that you’ll drop some food underneath the table (the dog).

Now imagine you are in the middle of a plaque infested wasteland and surrounded by creatures who want to eat your flesh and the slightest bite or fleeting scratch from them will turn you into one of them.  You spend your days crawling through dank, rotting buildings and putting up walls and fortifications.  So what do you wear in such an environment?  No, flip flops, cargo shorts and a t-shirt is not the correct answer.  No, not even if you throw in a baseball cap worn backwards.  You are not going to a 4th of July barbecue.  Nor is the answer “a nice suit”.  If you wind up starring on the show “How I Met Your Mother”, then yes it is appropriate to do as Barney says and “Suit up!”  If you are in the midst of a real-life Walking Dead scenario, that phrase takes on a whole different meaning. 

Out here, the dress code is “Survival Casual”.  This means you need to be scrounging up protective gear.  Think face masks, Kevlar vests, knee pads and steel-toed boots.  You are not dressing up to show off your fashion sense or to attract the opposite sex anymore.  You don’t anyone to notice you at all, much less have easy access to your sensitive spots.  You don’t want them to admire your tan or cleavage or have your jewelry catch their eye.  In fact, you are dressing to repel people.  This doesn’t mean leisure suits, fur coats or headbands and leggings.  It means outfits that give you a few seconds of protection so you can fight back against the undead’s unwanted advances.  In a post-apocalyptic wasteland, “dressed to kill” is a literal expression.  Think of Mad Max as the new Georgio Armani.    

When football players take the field, they dress to avoid injury by wearing helmets, shoulder pads, and back braces.  When soldiers hit the field, they dress to avoid injury by wearing helmets, Kevlar vests, durable boots and clothing that covers their extremities.  When the CDC hits ground zero of an infection, they dress to avoid injury and contamination by wearing body suits and masks to protect them from infected materials and accidental contamination.  When you hit the ground running from zombies, the same principle applies to you- you need to be wearing something that helps you avoid injury and infection.  You will be driving souped up vehicles covered in armor plating with guns mounted on top so why wouldn’t your apparel mirror that aesthetic?  Let’s look to your new fashion icons for some ideas. 

First of all, you are going to be doing lots of walking and running and mucking about in nasty areas so you need to have proper footwear.  The Army has a bit of experience in this area and I will admit a fondness for wearing combat boots.  When winter rolls around and there is snow on the ground, that’s what I wear.  The ones I have are from more than 20 years ago and they are the basic black ones so I can only imagine what the newer jungle boots are like.  I figure they are really comfortable and water resistant and made of materials that are resistant to bites from zombies crawling on the ground.  After all, they are called combat boots.  Where are you going to find a more appropriate name for a piece of appeal to wear for the zombie apocalypse? 

Now my fondness for the boots doesn’t carry over to the Army’s socks.  My memories of them are of ill-fitting, itchy things that didn’t wick moisture very well.  I’m going to go with regular hiking socks of the type found in REI or Bass Outdoor shops.  I’ve got a couple pairs that have lasted me ten years and feel awesome on my feet.  Why mess with perfection?  As for pants, the idea of cargo shorts is half-right.  You want durable pants with lots of pockets for carrying things like ammunition, food, medicine, more ammunition, keys for the Humvee and for even more ammunition, but they need to be full-length pants.  Cover the legs so zombies don’t think they are looking at an appetizer- human “chicken wings”.  I’m partial to Army B.D.U. pants because they’ve held up pretty well for me and again, with a name like Battle Dress Uniform, you know what they are intended for.  Maybe you are a Levi’s guy or gal.  That’s fine- they are pretty rugged too although you won’t have as many pockets for ammunition (and I’m not giving you any of mine.)  Don’t stop there though.  Reinforce the pants.  Add some knee pads and shin guards- on both sides of the shins- and see if you can protect the thighs somehow. 

As for shirts, pick something long-sleeved that’s made of comfortable, durable materials.  I’m not making any recommendations here which might surprise you.  The reason I’m not is because the shirt doesn’t really matter.  You will be wearing a Kevlar vest over top of it and that is what will provide you the necessary protection.  If it can stop bullets and knives, it should certainly stop zombie bites.  It’s good enough for SWAT, the Army, mercenaries and bomb squads so that makes it good enough for me.  Maybe you think that a heavy bulletproof vest isn’t worth the effort and that it will slow you down too much.  All I have in response that that sentiment is “It’s been nice knowing you.  See you on the other side.” 

Besides, you don’t have to wear it 24/7.  If you have properly followed the “Fortify” and “Organize” steps, you don’t have to stay in battle mode all the time.  You can take things off while sleeping or showering or relaxing.  Now I would still keep everything nearby for quick access and I would still always carry a weapon with me, but I wouldn’t sleep in Kevlar or go to the bathroom in it.  After a while though, you will probably build up some vest stamina and it will be no big deal wearing it for extended periods of time.  Oh, and a word of advice about the vest.  Don’t take it off after you’ve survived being shot or just escaped a pack of zombies.  There are always more zombies and more bullets out there.  I keep waiting to see a cop movie where the hero dramatically removes his vest after surviving an attack and he gets shot again a few minutes later.  As for a utility belt, I’ve found them to be a little cumbersome.  It’s hard to run with them and it is uncomfortable crawling around on the ground with an ammo clip or shovel digging into my kidney.  I’d rather go with a backpack or lots of pockets on my pants and shirt.  Or maybe a bandolier because they look so cool.  Now don’t forget to add some elbow pads and arm guards too.  Some simple plastic things would work to provide protection when crawling under cars or through fields in order to avoid groups of stationery zombies.


Now for the final piece of clothing- head protection.  Nothing sucks more than someone crunching on your skull, trying to get at your grey matter.  Really, nothing does.  Being struck by lightning?  Not all that bad- it happens very quickly and then you are either dead or have an amazing story.  Freezing to death?  That’s just going to sleep and not waking up and everyone loves sleeping.  Being attacked by a gang in prison?  At least you can fight back.  Falling from a tall building?  That’s not too bad except for the end part and you might not even feel your femur driving into your chest before your brain gets squished.  Well, that’s kind of gross and painful sounding.  Being buried alive in a casket?  Okay, this one actually freaks me out.  You can’t fight against anything.  At least with someone trying to eat your brain, you can try to fend them off but being immobilized underground until you run out of oxygen?  Shudder!!! 

Geesh, I’m uncovering new fears.  That’s not supposed to happen.  This post is supposed to be a cathartic exercise.  Where was I?  Oh yeah- head protection. Skull crunching.  So, this is an area where you have several options.  Since zombies don’t know how to shoot guns, you don’t necessarily need a Kevlar or bulletproof helmet.  You just need something strong enough to resist bites and scrapping nails and sudden impacts against a wall or on the ground.  You can go with a baseball batting helmet, an Army infantry helmet, a hockey mask, or anything else that strikes your fancy.  I would recommend something that allows lots of peripheral vision but also protects you from blood spew or regurgitated ooze.  I’d probably go with a SWAT style helmet- it protects your head on all sides but the clear shield in front allows you see all around you while still keeping out potentially infected blood spatter. 

My only remaining concern is the neck.  None of the equipment I’ve mentioned so far protects the neck.  In medieval times, knights wore suits of armor that had pieces of metal projecting up from around the neck area so that an opponent couldn’t accidentally sever their head when a sword blow to the shoulders glanced off their armor. I don’t think the SWAT helmets extend all the way down to the neck (and since the movie “S.W.A.T.” sucks, I don’t want to rewatch it just to verify that.)  Wearing a turtleneck isn’t that viable either.  It is better than bare skin but it probably won’t stop someone trying to bite your neck.  Plus you’ll get really warm really quickly, especially since zombie incidents only seem to take place in urban or arid areas.  They never take place in wintery conditions (with the sole exceptions of “Dead Snow”) where a turtleneck would be advisable as well as stylish.  So I’m open to suggestions in this area.  Does anyone have a good idea for guarding your neck?  If so, please let me know.  Hopefully I will be able to blow away every dangerous thing from long distance and not have to worry about risking my neck but still I’d like to be properly suited up if the situation arises.        

10)  Secrets- What does this one mean?  I can’t tell you- it’s a secret.  If I told you… it might kill me.  Telling you every one of my secrets for surviving the zomb-pocalypse means that you would have an equal chance of staying alive and some fluke accident might sway things in your favor instead of mine.  Thus, I’ll keep some survival tips for myself.  I won’t discuss military tactics or mention that it might be a good idea to find a big boat to hide away on since zombies don’t seem to be able to swim, just walk on the bottom beneath the water (like in Land Of The Dead and Shock Waves).  There are a few more thoughts I will share with you though.

I’m not going to ask you to leave me behind if I have trouble keeping up.  I’m not going to volunteer to stay behind and explode a grenade in the midst of a pack of zombies descending on me so you can make your escape.  I will not go back for someone who is bitten or likely to be dead.  That has never turned out well (until Resident Evil: After Life pulled off a major twist ending.)  I will not shoot myself in the head if I’ve been infected by a zombie bite.  You will have to hold me down and try to take me out because I will go down hard.  This whole thing has been about survival so why would I voluntarily let anyone kill me?  If I wanted to go out as a “suicide by zombie”, I would have done so at the start of it all, before everyone I loved got eaten.  If you’ve ever seen the ending of the movie The Mist, you know that you should never give up, that giving in to despair can result in awfully cruel irony.  Stay strong.  Always.

So that is my plan for staying alive when the zombie apocalypse hits.  You might be scoffing and thinking this strategic exercise is a waste of time.  Okay, maybe the zombie plague will never happen and I won’t have to worry about flesh eaters roaming the landscape.  What if I had talked about hurricanes instead of zombies?  All of my ideas also work when you are in the midst of storm winds and flooding.  You still should have stockpiled supplies, fortified your house from the wind, figured out your exits if the house gets damaged, decided on a game plan before the emergency (Leave town or hunker down?) and once it is over and the power is out and the rivers are flooding (Wait for help or head to rescue stations?).  Weapons are still a good idea and so is dressing appropriately.  Imagine how awesome it would feel if you had a pair of waders sitting around the house in that situation?

About the only thing that doesn’t apply is stripping although that would keep you occupied while you wait for a rescue team to arrive.  Heck, last week my area was hit by a 5.9 magnitude earthquake AND a Category 2 hurricane.  I’m still at risk for a nuclear attack on Washington DC, from melting ice caps, from massive snowfalls or flooding riverbanks.  Violent gangs roam certain parts of town.  I might be targeted by a crazy stalker (A male one, I mean.  I’d welcome a female stalker since I like semi-crazy chicks.)  Anything can happen.  You have to think of all possible scenarios in life and find the right strategy for each of them.  Doing this ahead of time will save you from overlooking something important.  The worst case scenario is that you’ve wasted some time planning for something that never happens.  Peace of mind is worth that wasted time.  It can even act as impromptu therapy. 

Flipping through channels right now, I came across an Australian horror movie called Triangle and heard a character say “Apparently, bad dreams can cure you of real life stress.  And so can champagne.” I doubt things will turn out well for this character but the idea is reasonable.  During this whole month while I’ve been tinkering with my thoughts about zombies, you would think I’d dream about them more frequently since the topic is on my mind.  That hasn’t been the case.  I’ve dreamt about poker and work and old friends and all sorts of things but not zombies.  Maybe that will change tonight or tomorrow but so far discussing my fears has seemed to make them dissipate.  Connecting my real life stressors to their dream manifestations allows me to recognize what is bothering me and resolve it in my dreams.  Coming up with a plan of action for an unlikely scenarios makes me feel like I have some control over my life.  Take a minute to Google “surviving a zombie apocalypse” and seeing how many hits you get.  Other people understand this urge too.  When you think about it, that’s what zombie movies are all about- metaphors for people’s fear of war, indiscriminate consumerism, aging, violence, declining civility, repressed anger and anything else you can think of. 

Getting rid of fear is a good thing and doing it by smashing and shooting things feels even better.  Why do you think videogames are so popular, particularly the combat and zombie ones?  After all, Resident Evil started out as a videogame.  Then it spawned four movies, with another on the way, and people reacted to the terrifying visualization of their fears being overcome by a kick-ass babe, one with guns, a plan, organizational skills and a knack for finding exits just in time.  Her wardrobe choices left something to be desired at first (a red dress and combat boots?  Really?), but otherwise she embodies my rules.  The zombie movies brought some of my fears to the surface and confronting them in my dreams helped me get recognize them and try to address them.  Now I just have to deal with the real world.  And math.